In an environment shaped by uncertainty, demand volatility and the multiplication of sales channels, companies need increasingly responsive supply chains. Performance now depends on the ability to continuously align anticipation, decision-making and execution.
Against this backdrop, Sunstice and Kbrw are announcing a strategic partnership. Their shared ambition is to create a decision loop between planning and execution that enables companies to detect deviations earlier, continuously adjust priorities and improve their ability to act.
By combining Sunstice’s planning solutions with Kbrw’s real-time supply chain flow orchestration platform, the two companies create continuity between strategic decisions and operational realities. Agentic AI plays a central role in this approach by facilitating information flow and synchronizing decisions across the supply chain.
In a context marked by demand volatility, capacity constraints and the growing complexity of sales channels, supply chains must continuously adapt. Organizations need decision-making processes that evolve at the same pace as operational realities.
This challenges a long-standing approach in which planning and execution operate separately. This is precisely the shared observation that led Sunstice and Kbrw to establish a partnership focused on creating a decision loop between planning and execution.
This approach is built on a common belief: execution should no longer simply apply the plan. It should also enrich it through insights captured from the field. Demand fluctuations, capacity constraints, supplier lead times and operational challenges become valuable signals that improve decision-making.
Information generated during execution can enrich planning models, while updated decisions can be fed back into execution in real time. This synchronization between planning and execution creates a more responsive, more consistent and better-aligned supply chain. It also strengthens resilience and an organization’s ability to adapt to change.
Agentic AI plays a central role in this new supply chain approach. It helps automate event analysis, contextualize decisions and accelerate the flow of information across different levels of planning and execution.
As part of the partnership, Kbrw’s agents detect operational signals in real time. These signals are leveraged by Sunstice’s Helios™ agents to enrich analyses, adjust planning models and generate updated scenarios.
The scenarios generated by Sunstice’s Helios™ agents are then leveraged by Kbrw’s orchestration capabilities to guide real-time execution. This continuous interaction between the agents of both platforms helps reduce response times and improve decision quality.
Agentic AI therefore becomes a powerful synchronization layer between planning and execution. It enables companies to make faster, more consistent decisions that remain closely aligned with operational realities.
By bringing planning and execution closer together, Sunstice and Kbrw enable companies to identify gaps between plans and operational realities much earlier.
This visibility helps organizations maintain service levels, accelerate decision-making and better absorb changing market conditions. Teams can coordinate more effectively and make better trade-offs between service, inventory availability, costs and operational constraints.
The continuous decision loop also strengthens customer promise execution. Better decision synchronization helps reduce stockouts, streamline operations and improve service quality.
Ultimately, companies benefit from a more resilient, higher-performing and more adaptive supply chain capable of evolving at the pace of change.
The partnership between Sunstice and Kbrw reflects a strong conviction: supply chain performance depends on the ability to continuously connect anticipation, decision-making and execution. By implementing a decision loop between planning and execution, companies gain agility, consistency and resilience.
The combination of Sunstice’s planning capabilities, Kbrw’s real-time supply chain flow orchestration platform and agentic AI creates a more synchronized supply chain capable of adapting quickly to changing conditions.
This collaboration marks a new step toward a supply chain where decisions move faster, are continuously enriched by operational realities and contribute sustainably to performance. Beyond technology, its primary objective is to help companies strengthen customer promise execution, operational performance and their ability to adapt.
To learn more about the vision behind this partnership, read the full press release on the Sunstice website.